luxury
Lifestyle & Travel

The Coolest Features in Luxury Cars

Phyllis Coley @phyllis_coley

Looking to splurge on an amazing new vehicle with all the latest tech? These features in luxury cars can make your dinner reservation or send a gift to your spouse.

Whether you’re an auto enthusiast or could use a little motivation in your career, the coolest features in luxury cars will give you a taste of the good life. While conspicuous consumption should never be the goal, there’s nothing wrong with rewarding yourself for hard work. These elaborate details might inspire you to indulge in the finer things.

Concierge Service

luxuryFor luxury car owners, time is money, and driving should be about pure pleasure. Mercedez-Benz offers different levels of concierge service, so you don’t have to resort to anything as pedestrian as googling. You get a personal assistant at the touch of a button, who can:

  • Recommend a great restaurant, make reservations, and give you directions
  • Help with lost baggage
  • Get tickets to concerts and sporting events
  • Schedule airline reservations
  • Research and answer random questions (within reason, presumably)

The Mercedez-Benz concierge can remind you of birthdays and anniversaries, then purchase and send gifts for you. It bills your card automatically.

Infotainment System

Bentley offers an entertainment and management system that comes with two iPads or Android tablets, two in-headset displays, and a 12-inch drop-down screen, so passengers never get bored. From the tablets, they can control temperature, audio and navigation systems, heated massage seats, and interior lighting. And if all that technology isn’t aesthetically pleasing for you, the front-seat infotainment screen rotates, so it can flip back into the dashboard and display analog gauges for old-school chic.

Transponder Watch

Of course, the coolest features of luxury cars are even cooler when you can enjoy them outside the car, too. James Bond is partial to Aston Martins, so it makes sense that their Jaeger offers a luxury watch that impresses on its own. The $30,000 Swiss-made watch takes an “automotive approach” to an exquisitely intricate collector’s piece. The smartwatch can lock and unlock your car, flash its lights so you can find it in the parking lot, and elevate you to a very exclusive club. Robert Downey Jr. flaunted a previous version as billionaire Tony Stark in “Iron Man 2.”

Ambient Lighting

If the luxe interior of a supercar isn’t ambiance enough, more brands are incorporating lighting systems that can dim or can change color as you drive. Rolls Royce has a feature that turns its interior roof into a sparkling night sky—every constellation is unique to the driver, so the pattern can take more than 17 hours to create, and up to 1,600 little holes in the leather. Of course, you can dim the sky to your preference. And if you have a particular aesthetic, you can request that the stars form your company logo or your family’s coat of arms.